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A Visual Communications Company
(February 2008 Primetime Sweeps)
The evidence is clear. In today’s multi-channel universe, Ad-Supported Cable continues to seize a larger share of television viewership than the Broadcast networks combined - with consistent growth year after year. In an era of consumer control and personal attachment to video content that satisfies individual passions, cable is simply at its best. >>More
Consumer confidence is down. Housing prices are falling and foreclosures continue to rise. U.S. car manufacturers have been suffering a reduction in sales for months. Companies, including General Motors — the nation’s third largest advertiser — are shifting a significant amount of their advertising budgets toward the Internet and away from other traditional media. >>More